How Suite it is
Selling Romance in the Caribbean
West of Barbados and between St. Vincent and Martinique, St. Lucia (www.stlucia.org) is the kind of vacation that sells itself. With a regal roster of resorts, spas and restaurants that rival the best in the world, plenty of flights from the US, and the spectacular natural beauty of the Piton Mountains, the scenic sliver in the Eastern Caribbean is tops with the romance crowd, families, singles, nature lovers and just about everyone else looking for a winter getaway in the sun.
Competing for the family vacation dollar, all-inclusive resorts in the Caribbean have upped the ante with discounts on adjoining rooms, meals that rival those at chic hotels, Kids Clubs so the little kids can keep busy during the day and babysitters so the big kids can enjoy a quiet dinner under the stars.
One price that includes meals, drinks, entertainment, water sports and even tips means budgeters can feel like big shots with no extra charges for a lobster dinner or fine glass of wine. A winter getaway in an all-inclusive guarantees the family holiday doesn’t turn into a bank-busting trip and with the economy on an uptick, even traditional a la carte hotels are dipping their toes into all-inclusive waters, tempting those who want to know the bottom line before they leave home
Selling uber-luxe vacations is easier than it sounds. Despite the tough economy, clients looking for a break from the nine-to-five are putting their budgets on hold and booking a holiday away from the winter doldrums at home. No warm weather region is easier to sell than the Caribbean, and with a cornucopia of upscale indulgences; a luxurious getaway is well worth the splurge.
Whether your choice is a seaside massage or an en suite dinner prepared by a world-class chef, the Caribbean is extending a warm welcome to those seeking the good life, if only for a week.
Selling a vacay in the sun is more these days than booking a room on a sandy beach. Getting off the sun lounger to explore the island away from the resort is gaining popularity amongst not only active travelers, but also with those who want more from a holiday than a few extra pounds and another recipe for a rum cocktail. From zip-lining in Jamaica to traversing Aruba on a Harley, the Caribbean is a powerhouse of adrenaline-charged thrills and chills for travelers of all ages and budgets.