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Wednesday, 01 January 2014 00:00

Change is Good

Written by  Katie Hultgren

 

HultgrenKatie
Happy 2014! As you can see, there have been some big changes to JAX FAX. For 2014, each issue will come to you in the form of two magazines- 

Destinations by JAX FAX and Getting There by JAX FAX. Each will be published on a bi-monthly basis, delivered to you 6 times a year. Our intention is to provide our valued travel agent readers with even more comprehensive information needed to effectively sell travel to your clients. We have made some changes, but are still JAX FAX - enhanced. 

 

 

In Destinations, you will find much more travel editorial to help you learn more about the destinations your clients want to visit - hence the publication’s new name. Each article will give you detailed information about the destination itself, in addition to hotel and transportation options, and helpful travel hints you can pass on to your clients. Every story is written by a professional travel writer who has recently visited and experienced the destination, so the information presented to you is accurate and up-to-date. Also included are articles about luxury travel, an industry calendar and news, as well as FAM trips, contact information for every advertiser - and much more. 

Getting There will contain the airfare listings that JAX FAX has been known for - for over 40 years. We will also bring you current information and news from international airlines for each geographic region. Our plans for the future include a special Air Consolidator issue, and interviews with airline and industry professionals.

To complement these changes, our website (www.jaxfax.com) has also been updated. There, you will find even more travel editorial, our exclusive Consolidator Search engine, and other helpful tools for travel agent professionals.

We are also doubling up on our efforts to connect with agents through our Facebook page, with posts about upcoming feature articles, and some fun things like “Throwback Thursday” where you can see old JAX FAX covers and photos. We also have “FAM Fridays” and will continue to keep the page updated with fresh and fun content. Be sure to “Like” us on Facebook, and follow us on Twitter.

Every week, we send out an email broadcast of Travel Agent Incentives. We search to find deals that will benefit you - special offers, contests and prizes for agents, extra commission deals and rewards. Sign up to receive it!
http://bit.ly/HrwBZW

I do hope that all of the changes we have made, and will continue to make, will demonstrate our commitment to providing you with the information you need to be successful in your business. So often we hear how much agents enjoy JAX FAX, and there is no greater compliment. We wish you a successful and prosperous New Year!

 

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