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Thursday, 04 September 2014 13:11


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Belize remains one of Latin America’s lesser-known destinations and one of its best kept secrets. From beaches to rainforests, from Mayan ruins to the world’s second largest barrier reef, Belize has a plethora of offerings for the outdoor and soft adventure enthusiast. What your clients won’t find in Belize are large, name-brand resorts. What they will find are smaller, most often family run, more intimate hotels, inns and lodges offering a high level of personalized service. To me, the real appeal of Belize is its compact size and the ability to combine both sides of its tourism product, coastline and rainforest interior, in a one-week trip.

Thursday, 04 September 2014 13:06

Carefree in Costa Rica

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Holding onto a raft through level three and four rapids, while spotting orioles jumping from branch to branch, is one way to find relaxation. Another is taking a lazy, day-long excursion on the sea with plenty of time for swimming, snorkeling and fishing. In Costa Rica, both the adventurous and languorous sides of relaxation are easy to find. Interspersed with these activities, the country’s rich cultural history can be experienced, from museums in the capital, San Jose, to visits with indigenous cacao growers in the country.

Whether it’s fairy-tale castles or Bavarian beer fests, cuckoo clocks or a celebration steeped in centuries of history, Germany is rich in local traditions that your clients can be a part of. And the German National Tourist Board (GNTB) will be supporting your efforts as you plan trips that include these time-honored folk festivals, Christmas markets, regional dishes, traditional dress, handcrafts, music and culture. Based on surveys showing that a region’s traditions and history are among the top criteria international visitors consider when choosing a vacation destination, the GNTB has put the Traditions and Customs theme at the center of its 2015 global sales and marketing activities.

Thursday, 04 September 2014 12:57

Greece and Turkey, By Sea

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Panoramic views of waters ranging between royal blue and turquoise amid the archeological ruins of ancient Greece and Turkey is hard to top-unless, of course, you’re experiencing all this with a cruise ship as your base. JAX FAX visited seven Greek islands, Turkish ports and Athens on Louis Cruises in July, seeing first-hand the local culture, quaint island villages, ancient ruins and swimming in the pristine Aegean Sea. The seven-day Louis Cruises’ Idyllic Aegean cruise program was experienced onboard the Louis Cristal, a 480-cabin ship with two restaurants, two bars, a cafe, casino and amenities like a pool and jacuzzi, gym, spa and massage room, duty free shop and medical center. With so many excursions at each port to experience, however, it is the destination that takes center stage.

Thursday, 04 September 2014 12:53


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Here’s the scoop on Croatia. The country has fabulous ice cream. Don’t worry about the calories. You’ll burn them off climbing the steep cliffs along the scenic Dalmatian Coast or walking the national park paths and the medieval cobblestone streets. One thing you need to know: those ancient towns like Sibenik (pronounced Shiv-n-eek) and Split are stony and steep with lots of steps. Exploring them is like working out on a Middle Ages Stairmaster. But do it, because they are fascinating places.

Thursday, 04 September 2014 12:46

Away from Home for the Holidays

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Before the Sunshine State transformed into a dream destination of 825 miles of diverse beaches, family fun attractions, culinary spots, scenic highways, cultural venues, world-renowned hotels, sporting events, and nature trails, attracting some 95 million visitors a year, it was the playground of wealthy northerners who figured out this place had natural beauty, and some thought its waters were curative.

Today, Florida is a lot more than its beaches and amusement parks. Each area has its own particular appeal, ranging from the subtropical Florida Keys and Key West, to a world-class art scene in St. Petersburg/Clearwater, to off-the-beaten-track hideaways like Charlotte Harbor and the Gulf Islands on the southwest coast, halfway between Sarasota and Fort Myers.

Thursday, 04 September 2014 12:41


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The world of marketing and advertising has changed. Nowadays, advertisers want to be able to measure the results of their marketing campaigns. This type of tracking information is easily accessible from digital advertising such as websites and email broadcasts, but not as easily obtained for print advertising.

As I am sure our readers are all too aware, email marketing has become a preferred arrow in the marketing quivers of travel suppliers. Like you, my email is inundated with hundreds of emails, many of which are off target and of little interest to me. So why does email marketing remain so popular? Because, if done correctly, it is
very effective.
Below is an article written by Mike Marchev, a long time travel industry educator and speaker at various travel conferences, about how travel agents can effectively use email marketing to reach your customers and grow
your business.

Thursday, 04 September 2014 12:31

Bucket List - India

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India promises travelers an extraordinary journey filled with Maharajah’s palaces, ancient temples and a riot of sensory delights. It is said that to truly understand the heart and soul of this rich culture, one must experience Varanasi and Kerala. Add on a visit to a luxurious spa/wellness resort in the foothills of the Himalayas and a jaunt to see the elusive Bengal Tiger at Ranthambore Park. You’ll have a dream itinerary of India's unrivaled treasures.

Thursday, 04 September 2014 12:25

Panama Canal

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As a Panama Canal cruise is on many bucket lists, and as this iconic link between two oceans celebrated its hundred-year anniversary in 2014, a number of ports offer a variety of memorable shore excursions that highlight natural and man-made wonders.

Port stops vary, depending on the length of the cruise, which may range from 7 days to 18 days and longer. With so many itineraries, stops may include ports in Mexico and the Caribbean. Here,we have a few  popular ports.

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